Posts Tagged ‘pr’

Did you know that April is APR Month? Whether you are seeking accreditation or already have your APR, PRSA has something for you! I am reposting an email I received today with more information… APR Classes Start May 4 The Puget Sound chapter of PRSA is excited to once again hold these free preparation classes [...]

This year I was asked to organize and moderate a lunch panel discussion at the PRSA Nonprofit seminar series. Given the freedom to organize my panel of choice, I pulled together a panel featuring several of Seattle’s leading news journalists who focus a good portion of their time on social media. Why? How do they [...]

If you are a Page Administrator for a Facebook page, make sure you are receiving ‘Weekly Facebook Page Updates.’ This will come in handy if your page ever gets deleted or disappears during a Facebook change. If you are not receiving these updates, check your settings and/or contact Facebook. Save the update in your e-mail [...]

I recently met up with Daryl Chen, news editor of Parade Magazine who gave me some tips for placing a story in one of the most read news magazines in the country. Currently, more than 32 million people have a chance to read a story that is found within Parade. They reach 70 million Americans [...]

It’s tough to get national news interested in West Coast spokespeople, specifically in Seattle. Antoinette Machiaverna, a producer with NBC’s Today Show, suggests that West Coasters should offer to pay for their spokesperson’s travel and hotel expenses in an initial pitch. With today’s economic challenges affecting everything, including NBC, the Today Show cannot afford to [...]

Basic Jargon – Status Update: This is how you talk to your network – Comments: People can comment on your status update or photos or links or anything you post (you can limit this in privacy settings) – Friends: These are people that you have approved or invited to be in your network – Profile: [...]

On Wednesday, June 23rd I am joining forces with @FairmontOlympic to host the third Social Media Lunch at the Fairmont’s Georgian. Free valet parking for those who drive but for those who bike, walk or bus I hear they are throwing in dessert. They are creating a special lunch menu for the event – it [...]

I just signed up to teach a course at the School of Visual Concepts in Seattle. The course title is “Using Social Media to Generate Press Coverage“. Basically the course will focus on the changing PR landscape — offering tips and techniques on how best to generate press coverage via social media. With new ways [...]

Happy 6th birthday, Facebook! Let’s see. What does a 6-year-old usually want for his/her birthday? Barbies? A remote controlled car? A trip to DisneyWorld? Employees of the 6-year-old company celebrated by redesigning the site (YET AGAIN!) and by signing up its 400 millionth user. The amount of people on Facebook has now surpassed the US [...]

(Live blogging (Day Two) from the PRSA International Conference in San Diego, California) If you ever have the opportunity to attend a session, Webinar or seminar by Lee Odden, CEO of Top Rank Online Marketing, do it! His session, while fast, is full of information and was sold out! Major focus of talk was about [...]